ENDURA

CORNER COLLECTION

Leading design in crafting a visual identity for Endura’s first foray into lifestyle; Corner Collection showcases texture, contemporary use of shapes and personality in colour to hero the products, environment and ultimately the lifestyle.

Corners have served as meeting points within cities and Corner Collection’s VI brings this to life with design cues and character; giving it a strong identity to flex across digital, film and print.

DESIGN. ART DIRECTION. VISUAL IDENTITY. SOCIAL. TOOLKIT.

Outdoor advertisements featuring the Endura AYE CON Corner Collection with people modeling stylish biking apparel.
Cyclist with tattoo riding bike, wearing helmet and casual clothes, part of Endura Corner Collection advertisement.
Person in casual sporty attire standing on a bridge with urban background, text reads 'Corner Collection Concrete Bikewear Endura AIEYCAN.'
Person in a gray jacket with bicycle, urban graffiti background, text "Corner Collection, For bike people, by bike people. Style with substance," Endura logo at bottom.
Glowing green orb on a black background

citrus skyline

purple light gradient on black background

PURPLE streets

Collage of cyclists in urban settings, featuring riding gear, helmets, and sunglasses with text phrases highlighting biking culture and style.
Fashion advertisement featuring a man in a waterproof insulated coat, standing next to a bike. Text reads 'Corner Collection', 'Waterproof Insulated Dry Robe for Changing, or Not.', 'For Bike People, By Bike People.', and 'Style with Substance'. Background shows urban brick wall.